Risks & Rewards

• Risks

  • It is possible the book will not sell at all

• Addressing Risk

  • Probability is low, due to Neil’s track record and the fact that publishers will know what they are buying - and “Ares” builds on both Ceres” and “Pallas”
  • The Ares Alliance, by its mere existence, will prove to publishers that this book has “legs” and has a ready market

• Reward

  • Book will sell for higher-than-subsidized prices, film project will generate additional revenue

Notes: